Corporate Social Responsibility

In the past few decades, the concept of social responsibility has emerged as an increasingly important feature of the business landscape. No longer can businesses base their decisions solely on economic criteria; now they must also consider the legal, ethical, moral, philanthropic, and social impacts of each business decision. This volume, intended for corporate managers and executives, brings this newly emphasized area of social concern and responsibility into clear focus. The author provides a complete overview of all aspects of social responsibility, including its roots in early civilizations, the historical evolution of the concept, and the role of governmental intervention in developing the social concepts that prevail in American business today. In addition, Anderson provides a wealth of practical advice, backed by numerous case studies for the executive who seeks a clear, workable understanding of corporate social responsibility. Divided into four principal sections, the book begins with an introduction to the concept of social responsibility in the corporation. The second section, on the history and development of social responsibility, addresses the social responsibility doctrines of great thinkers such as Plato, Aristotle, Adam Smith, and Marx; it als